Email marketing is not about spamming people’s inboxes with meaningless emails – this rarely works, especially if you sell industrial products. There is a way to use email marketing to get high quality leads for industrial products, this article examines how.
Engineers play a significant role in the purchasing decisions of the companies they work with. So if you’re looking to sell, you need to influence their choices – this can be done with content. Click here to find out how engineers consume content.
Social media is still considered a relatively new tool in marketing within the oil, gas and energy sector.
Conventional marketing strategies won’t work for a CNC machining business because your target market is a very niche market. But you still need to find a way to reach them. This article examines the different ways that CNC machining marketers can connect with their audience.